Long requirement documents often go unread. A tight one-page brief forces clarity and becomes the shared reference for every decision during the build.

Problem and audience

One paragraph: who struggles, with what, and why it matters now. No solution jargon yet.

Proposed solution

What you will build in plain language — the core job the product does for users.

Success metrics

Three to five measurable outcomes: revenue, time saved, conversion, retention. If you cannot measure it, question whether it belongs in v1.

User types

List primary and secondary users with one line each on what they need from the system.

Core features for v1

Bullet the must-haves only. Link to a longer backlog if needed, but keep v1 visible on this page.

Out of scope

Explicitly list what you are not building yet. This prevents scope creep more than any contract clause.

Constraints

Budget range, deadline, compliance, integrations, languages, and platforms. Surprises here derail projects.

Assumptions and risks

What must be true for this to work? What could block you? Naming risks early enables mitigation.

The takeaway

One disciplined page beats fifty vague slides. Use it in every kickoff and revisit it when scope debates appear.

Hedztech starts projects from briefs like this. Explore MVP development or share your brief.